Digital Marketing

Data-Driven Growth. Performance-Focused Execution.

At Tecgasoft, we design and execute full-funnel digital marketing strategies focused on revenue, qualified leads, and measurable ROI — not vanity metrics.

Revenue-Focused Campaigns

Data-Driven Decisions

Full-Funnel Strategy

Scalable Growth Models

Tools & Technologies We Work With

Why Choose Tecgasoft as Your Digital Marketing Partner?

Tecgasoft is not just a marketing agency — we are a digital transformation and growth consultancy. We align marketing with technology, analytics, automation, and business objectives to build sustainable growth systems.

ROI-Focused Performance Marketing

We design campaigns around revenue, cost-per-lead, and return on ad spend, ensuring every marketing dollar is optimized for measurable business outcomes.

Deep Analytics & Conversion Tracking

Advanced tracking setups using GA4, Tag Manager, and conversion APIs give full visibility into user behavior, funnel performance, and attribution.

In-House Tech, SEO & Automation Expertise

Our team combines marketing, technology, SEO, and automation to build scalable systems—not disconnected campaigns.

Multi-Industry Experience

Proven expertise across E-commerce, B2B, Real Estate, and SaaS, allowing us to apply industry-specific strategies that convert.

Transparent Reporting & Dashboards

Clear, real-time dashboards and reports focused on ROI, CPL, CAC, and growth metrics—no vanity numbers, just insights that matter.

Our Digital Marketing Services

Performance Marketing (Paid Advertising)

We design and manage high-performance paid advertising campaigns built for scale, profitability, and measurable ROI. Our performance marketing approach combines advanced audience targeting, funnel-based strategy, creative optimization, and deep analytics to ensure every dirham spent drives meaningful business outcomes.

Platforms Covered

- Google Ads (Search, Display, Performance Max, YouTube)
- Meta Ads (Facebook & Instagram)
- LinkedIn Ads (B2B & Lead Generation)
- TikTok Ads
- Programmatic Display Advertising

What We Do

- Account setup, audits & restructuring
- Keyword, intent & audience research
- Funnel-based campaign architecture (TOF–MOF–BOF)
- Ad creatives, copy & asset optimization
- Conversion tracking, attribution & analytics setup
- Continuous ROAS, CPL & CPA optimization

Search Engine Optimization (SEO)

Our Advanced Search Engine Optimization (SEO) & AI Optimization solutions go beyond traditional SEO to ensure your brand is discoverable across modern search engines, AI-driven platforms, and answer engines. We optimize not only for Google and Bing, but also for AI search, Ask/Answer engines, and structured data, helping your business appear in featured results, voice searches, and AI-generated responses—driving higher visibility, authority, and qualified organic traffic in an evolving search landscape.

SEO Services Include

- Technical SEO audits
- On-page SEO optimization
- Content & keyword strategy (SEO + AEO focused)
- Site speed & Core Web Vitals optimization
- Structured data, schema & AI-readiness
- Local SEO & Google Business Profile optimization
- E-commerce SEO (Shopify / WooCommerce)

Outcome

Higher rankings, sustainable organic traffic, improved visibility in AI-powered search results, and consistent long-term inbound leads.

Social Media Marketing & Management (Advanced Growth Approach)

We deliver a strategic, data-driven social media ecosystem that blends brand storytelling, community building, and performance marketing to drive measurable business outcomes. Our approach aligns organic content with paid amplification to maximize reach, engagement, and conversions across key platforms.

Our Scope Includes:

- Content strategy & structured publishing calendar
- Consistent brand voice, design language & visual identity
- High-impact reels, carousels, short-form & long-form video content
- Community management, DMs & audience engagement
- Paid + organic content synergy for scalable growth
- Performance tracking, insights & optimization reports

Focus

Brand growth, sustained engagement, audience trust, and qualified lead generation.

Content Marketing & Creative Production

We create performance-focused content that captures attention, builds authority, and converts users across every stage of the buyer journey.

Services Include

- Content marketing strategy & planning
- Website & landing page copywriting
- Ad creatives (static & video)
- Short-form video scripts & reels
- Blog, SEO & long-form content
- Brand storytelling & messaging frameworks

Goal

Convert attention into action through high-impact, conversion-driven messaging.

Conversion Rate Optimization (CRO)

We optimize user experience and decision paths to turn traffic into conversions—using data-backed insights and continuous testing.

What We Optimize

- Landing pages
- Funnels & user journeys
- Forms & CTAs
- Page speed & UX performance
- A/B testing & experimentation

Tools Used

Heatmaps, session recordings, analytics platforms, and behavioral insights.

Email Marketing & Marketing Automation

We design intelligent email and automation systems that nurture leads, recover lost revenue, and drive consistent engagement across the customer lifecycle. From strategy to execution, we align messaging, timing, and technology to deliver personalized, conversion-focused communication at scale.

Services Include

- Email funnel & lifecycle design
- CRM & marketing automation setup
- Lead nurturing & drip workflows
- Abandoned cart & re-engagement flows
- Newsletter & campaign management
- CRM & data integrations

Platforms We Work With

- Zoho CRM
- HubSpot
- Klaviyo
- Mailchimp
- Custom automation & workflow systems

Outcome

Higher engagement, improved conversions, stronger retention, and measurable revenue growth through automation-driven marketing.

E-commerce Growth Marketing

We accelerate e-commerce performance with data-driven growth strategies designed to scale revenue, improve conversions, and maximize customer lifetime value across modern commerce platforms.

Platforms

- Shopify
- WooCommerce
- Headless Commerce

Services

- Product feed optimization
- Google Shopping & Performance Max
- CRO for product pages
- Retargeting & remarketing funnels
- CRM & inventory integrations
Built to drive consistent sales growth, higher ROAS, and scalable e-commerce operations.

Our Proven Digital Marketing Process

Discovery & Audit

We analyze your business, audience, competitors, and existing digital assets to identify gaps and opportunities.

Strategy & Funnel Planning

We design a data-driven strategy with clear funnels, channels, and KPIs aligned to your growth goals.

Execution & Optimization

We launch campaigns, creatives, and systems, continuously optimizing performance for better ROI.

Analytics, Reporting & Scaling

We track results with transparent reporting, refine what works, and scale campaigns for sustained growth.

Ready to Scale Your Digital Growth?

Let’s build a performance-driven digital marketing strategy tailored to your business goals.